AI-powered lead engagement that holds natural text conversations, qualifies prospects, and alerts agents when leads are ready.
Y
Ylopo
ylopo.com Editor's pickYlopo is an AI-powered real estate lead generation and nurturing platform featuring the raiya AI assistant for automated lead engagement and conversion.
The verdict
Ylopo leads the market in AI-powered lead generation with raiya providing unprecedented automated nurturing. Best for teams with ad budgets who want the most advanced technology available.
01 — Overview
What Ylopo is, and isn't.
Ylopo sits at the advanced end of AI-powered real estate lead generation. Founded in 2016 by Howard Tager and Juefeng Ge, the platform combines sophisticated Facebook and Google advertising with proprietary AI technology (raiya) that engages and follows up with leads through intelligent conversations.
What sets Ylopo apart is raiya, their AI assistant that can hold natural conversations with leads via text, qualify them, and hand off hot prospects to agents at the right moment. This addresses one of the biggest challenges in real estate lead generation - the consistent follow-up required to convert internet leads.
Ylopo is best suited for teams and brokerages with meaningful ad budgets who want the most advanced technology to maximize ROI. The platform starts at $395/month with tiers up to $795/month, plus ongoing ad spend on top of the subscription, so total investment is higher than basic lead services.
02 — Features ◆ standout
8 features, scored.
The 4 marked ◆ are why we rate Ylopo a 4.6 overall.
Sophisticated ad retargeting that follows prospects across platforms with relevant listings.
Branded property search website with lead capture and saved search functionality.
Integrated ad management across major platforms with AI optimization.
Automated video creation and distribution for listings and branding.
Connects with major real estate CRMs including Follow Up Boss, kvCORE, and others.
AI-powered lead scoring to prioritize the hottest prospects.
Native mobile app for lead management and notifications on the go.
03 — Verdict at a glance
What we like — and where it falls short.
Pros
- +raiya AI provides intelligent, automated lead nurturing at scale
- +Sophisticated ad targeting and retargeting technology
- +Strong fit for teams running significant ad budgets
- +Modern, intuitive interface
- +Continuous platform innovation and updates
- +Good integration with popular CRMs
Cons
- −Higher cost than basic lead generation platforms ($395/mo starting)
- −Requires ongoing ad spend on top of subscription
- −Best ROI requires meaningful ad budget commitment
- −Learning curve for full platform utilization
04 — Pricing
3 tiers. Most teams land on the middle one.
Prices below are as listed publicly Feb 2026. Verify on the official pricing page before committing — vendor pages change more often than our quarterly re-checks.
Starter
$395 / mo
- IDX website with home search
- Basic lead capture and alerts
- CRM integration
- Mobile app access
- Facebook ad management
- Requires separate ad spend
Professional Most pick this
$595 / mo
- Everything in Starter
- raiya AI assistant for lead nurturing
- Advanced retargeting
- Google PPC integration
- Video marketing tools
- Enhanced reporting
Team/Brokerage
$795 / mo
- Everything in Professional
- Multi-agent lead routing
- Team performance dashboards
- Custom branding
- Dedicated success manager
- Priority support
05 — Integrations
What it talks to, out of the box.
Direct integrations marked first; Zapier and Make cover the long tail.
Follow Up Boss
kvCORE
LionDesk
Zapier
Google Analytics
Zapier: yes Public API: yes
06 — Top alternative
If Ylopo isn't the right shape.
B
BoldLeads
BoldLeads delivers on its promise of exclusive, done-for-you leads. Best for agents who want predictable lead flow without managing advertising themselves.
07 — Frequently asked
Questions every Ylopo shopper asks.
How much does Ylopo cost in 2026?
Ylopo pricing starts at $395/month for the Starter plan, with Professional at $595/month and Team/Brokerage at $795/month. Add minimum $500-1000+/month in ad spend for meaningful results.
What is raiya and how does it work?
raiya is Ylopo's AI assistant that engages leads via text message, holds natural conversations, answers questions about listings, and notifies agents when prospects are ready for human contact.
Is Ylopo worth the cost?
For teams with meaningful ad budgets ($1000+/month), Ylopo's AI technology can significantly improve conversion rates. Solo agents with smaller budgets may find better ROI elsewhere.
Ylopo vs BoldLeads: which is better?
Ylopo offers more advanced AI technology (raiya) and retargeting. BoldLeads is simpler and more turnkey. Choose Ylopo for more advanced tech, BoldLeads for done-for-you simplicity.
Does Ylopo generate buyer or seller leads?
Ylopo generates primarily buyer leads through property search advertising. Seller leads are possible through home valuation campaigns but buyer leads are the core focus.
Does Ylopo have an affiliate program?
Ylopo does not currently offer a public affiliate program for publishers or content creators.