Leads are delivered exclusively to you - not shared with other agents in your area.
B
BoldLeads
boldleads.comBoldLeads is a done-for-you real estate lead generation platform delivering exclusive buyer and seller leads through Facebook advertising, now owned by Lone Wolf Technologies.
The verdict
BoldLeads delivers on its promise of exclusive, done-for-you leads. Best for agents who want predictable lead flow without managing advertising themselves.
01 — Overview
What BoldLeads is, and isn't.
BoldLeads has built its reputation on a simple promise: exclusive leads delivered to your inbox without you managing advertising yourself. The platform handles Facebook ad creation, targeting, and optimization, delivering leads that are exclusive to you in your area. BoldLeads was acquired by Propertybase in January 2019, and Propertybase was subsequently acquired by Lone Wolf Technologies in August 2021, making BoldLeads part of the broader Lone Wolf ecosystem.
What distinguishes BoldLeads is its done-for-you model. You don't need to understand Facebook advertising or spend time managing campaigns. BoldLeads creates the ads, runs them, and delivers the leads. This makes it popular among agents who want lead generation without the learning curve. The platform requires a 6-month minimum commitment.
BoldLeads generates both buyer leads (through home search campaigns) and seller leads (through home valuation campaigns). The seller lead capabilities are particularly notable, as seller leads are generally more valuable and harder to generate through other channels.
02 — Features ◆ standout
8 features, scored.
The 4 marked ◆ are why we rate BoldLeads a 4.2 overall.
BoldLeads creates and manages all Facebook advertising campaigns for you.
Home valuation landing pages that capture seller leads - a key differentiator.
Lead management system with contact tracking and follow-up tools.
Email and text sequences to nurture leads over time.
Live agents who qualify leads before passing them to you.
Customizable landing pages for lead capture.
iOS and Android apps for lead management on the go.
03 — Verdict at a glance
What we like — and where it falls short.
Pros
- +Truly exclusive leads - not shared with competing agents
- +Done-for-you model requires no ad management skills
- +Strong seller lead generation capabilities
- +Optional ISA services for lead qualification
- +Part of Lone Wolf Technologies ecosystem with broad integrations
- +Good option for agents new to paid lead generation
Cons
- −Ad spend (~$250/mo) required on top of subscription
- −6-month minimum contract commitment
- −Lead quality can vary depending on market
- −Less control over ad creative and targeting
- −Higher total cost when factoring in required ad spend
04 — Pricing
3 tiers. Most teams land on the middle one.
Prices below are as listed publicly Feb 2026. Verify on the official pricing page before committing — vendor pages change more often than our quarterly re-checks.
Lite
$269 / mo
- Exclusive leads in your territory
- Facebook ad management
- Basic CRM functionality
- Lead notifications
- Requires separate ad spend (~$250/mo recommended)
- Email support
- 6-month minimum commitment
Professional Most pick this
$499 / mo
- Everything in Lite
- Enhanced CRM features
- Text/SMS lead follow-up
- Automated drip campaigns
- Seller lead campaigns
- Phone support
Advanced
$699 / mo
- Everything in Professional
- ISA (Inside Sales Agent) services
- Concierge lead qualification
- Priority ad placement
- Dedicated account manager
- Team features
05 — Integrations
What it talks to, out of the box.
Direct integrations marked first; Zapier and Make cover the long tail.
Zapier
Follow Up Boss
Top Producer
Wise Agent
Zapier: yes
06 — Top alternative
If BoldLeads isn't the right shape.
Y
Ylopo
Ylopo leads the market in AI-powered lead generation with raiya providing unprecedented automated nurturing. Best for teams with ad budgets who want the most advanced technology available.
07 — Frequently asked
Questions every BoldLeads shopper asks.
How much does BoldLeads cost in 2026?
BoldLeads starts at approximately $269/month for the base subscription with a 6-month minimum commitment. Budget an additional $250/month minimum in Facebook ad spend for meaningful lead volume. Higher tiers with ISA services range up to $699/month.
Are BoldLeads leads really exclusive?
Yes, BoldLeads delivers leads exclusively to you within your territory. Unlike Zillow or Realtor.com, leads are not shared with multiple agents.
How many leads will I get from BoldLeads?
Lead volume depends on your ad spend and market. Typical agents with $300-500/month ad spend see 15-30+ leads monthly. Quality and conversion rates vary.
BoldLeads vs Ylopo: which should I choose?
BoldLeads is more turnkey and easier to start. Ylopo offers more advanced AI technology. Choose BoldLeads for simplicity, Ylopo for more advanced tech and larger budgets.
Can BoldLeads generate seller leads?
Yes, BoldLeads is known for strong seller lead generation through home valuation landing pages. This is a key differentiator vs buyer-focused platforms.
Does BoldLeads have an affiliate program?
Yes, BoldLeads offers a tiered affiliate program paying 20-30% of the first month's subscription with a 30-day cookie duration.