Deep integration with 300+ MLSs enables one-click showing requests directly from listings.
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ShowingTime+
showingtime.com Editor's pick Free tierShowingTime+ is the industry-leading showing management platform with deep MLS integration for scheduling, feedback, and lockbox access.
The verdict
ShowingTime+ is the default choice for most agents due to its ubiquitous MLS integration and often-free basic tier. SentriLock's free Showing Service now offers a viable alternative in markets where it has lockbox presence, but ShowingTime's 300+ MLS coverage remains unmatched.
01 — Overview
What ShowingTime+ is, and isn't.
ShowingTime+ (part of Zillow Group since 2021) is the dominant showing management platform in real estate, integrated with over 300 MLSs across North America. The platform handles the complete showing workflow: appointment requests, seller notifications, agent confirmations, automated reminders, and post-showing feedback collection. In 2019, ShowingTime acquired Centralized Showing Service (CSS), absorbing its live operator capabilities into the ShowingTime+ product suite.
For listing agents, ShowingTime eliminates phone tag by automating the scheduling process according to seller-defined availability and preferences. Sellers receive notifications via text, call, email, or the app and can approve or decline with a single tap. For buyers' agents, it provides a single interface to request showings across multiple listings without calling each listing agent individually, plus route-optimized multi-listing tours via ShowingCart.
ShowingTime+ is now a broader product suite encompassing dotloop (transaction management), Bridge Interactive (MLS back-office), Listing Media Services (Aryeo photography coordination), and Listing Showcase (AI-powered premium listing presentations on Zillow, launched nationwide in 2024). The showing management component is often included free with MLS membership at the basic tier, with Appointment Center upgrades available at $10-15/month through MLS partnerships or $35-45/month for direct subscriptions.
02 — Features ◆ standout
10 features, scored.
The 6 marked ◆ are why we rate ShowingTime+ a 4.5 overall.
Sellers receive instant texts, calls, emails, or app notifications for appointment requests with one-tap approve/decline.
Automated feedback requests after showings with customizable questions and analytics dashboards.
Connect with Supra eKEY and SentriLock for direct access management during confirmed showings.
Buyers' agents can schedule multiple showings and optimize tour routes for efficient property tours.
Access live operators for complex scheduling situations, including former CSS call center capabilities.
Sync showing appointments with Google Calendar, Outlook, and other calendar applications.
Manage and track offers on listings alongside showing activity.
Market analytics showing how your listing compares to similar properties in the area.
Full-featured iOS and Android apps for on-the-go scheduling and management.
03 — Verdict at a glance
What we like — and where it falls short.
Pros
- +Industry standard with the broadest MLS integration coverage (300+ MLSs)
- +Often included free or subsidized through MLS membership dues
- +Eliminates phone tag between listing agents, sellers, and buyers' agents
- +Lockbox integration with both Supra eKEY and SentriLock systems
- +Robust feedback collection helps sellers understand market response
- +Live appointment specialists available 24/7 (former CSS capabilities)
Cons
- −Premium features require additional payment beyond MLS-included tier
- −Feature availability varies significantly by MLS partnership terms
- −Interface can feel dated compared to newer competitors like TourZazz
- −Zillow ownership concerns some agents about data privacy and competitive use
04 — Pricing
3 tiers. Most teams land on the middle one.
Prices below are as listed publicly Feb 2026. Verify on the official pricing page before committing — vendor pages change more often than our quarterly re-checks.
Basic (MLS-Included)
Custom
- Basic showing scheduling and confirmations
- Appointment requests via MLS integration
- Standard feedback collection
- Mobile app access (iOS and Android)
- Feature availability varies by MLS membership level
Appointment Center (via MLS) Most pick this
$10 / mo
$0/mo billed annually
- Enhanced scheduling controls and automation
- Lockbox integration (Supra eKEY and SentriLock)
- Advanced feedback analytics and reporting
- Calendar sync (Google Calendar, Outlook)
- MLS-subsidized pricing ($10-15/mo depending on MLS)
Appointment Center (Direct)
$35 / mo
$0/mo billed annually
- All Appointment Center features without MLS discount
- 24/7 access to live appointment specialists
- Offer management tools
- Pricing Benchmark Report (market analytics)
- Direct subscription pricing $35-45/mo depending on market
05 — Integrations
What it talks to, out of the box.
Direct integrations marked first; Zapier and Make cover the long tail.
Supra eKEY
SentriLock
Google Calendar
Outlook
RPR (Realtors Property Resource)
300+ MLSs
Public API: yes
06 — Top alternative
If ShowingTime+ isn't the right shape.
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SentriLock
SentriLock has transformed from a lockbox-only system into a genuine ShowingTime competitor by offering free showing management to all lockbox customers. In markets where SentriLock is the standard, agents now get lockbox access plus showing scheduling at no extra cost -- a compelling value proposition that Supra does not match.
07 — Frequently asked
Questions every ShowingTime+ shopper asks.
Is ShowingTime free?
Basic ShowingTime access is often included with MLS membership at no additional cost. The Appointment Center upgrade costs $10-15/month through MLS partnerships or $35-45/month for direct subscriptions. Premium features like Listing Showcase are priced separately.
How does ShowingTime work with my MLS?
ShowingTime integrates directly with 300+ MLSs. When a buyer's agent requests a showing through the MLS, ShowingTime automates the notification and approval process with the listing agent and seller. Check with your MLS for which ShowingTime features are included with your membership.
Does ShowingTime work with lockboxes?
Yes. ShowingTime integrates with both Supra eKEY and SentriLock lockbox systems. When a showing is confirmed, access codes or eKEY authorization can be automatically granted for the appointment window.
Is ShowingTime owned by Zillow?
Yes. Zillow Group acquired ShowingTime in 2021 for $500 million. ShowingTime also acquired Centralized Showing Service (CSS) in 2019. The combined suite was rebranded ShowingTime+ in 2022, encompassing showing management, dotloop, Bridge Interactive, and Listing Showcase.
What happened to Centralized Showing Service (CSS)?
CSS was acquired by ShowingTime in September 2019 and its live operator capabilities have been folded into the ShowingTime+ platform. The showings.com website now redirects to ShowingTime. Agents seeking live operator support can access it through ShowingTime's Appointment Center.
Can I schedule multiple showings at once?
Yes. Buyers' agents can use ShowingCart to request multiple showings across different listings and optimize their tour route. The system handles coordination with each listing agent simultaneously.