AI analyzes 200+ data points to identify homeowners most likely to sell in the next 12 months.
O
Offrs
offrs.comOffrs is a predictive analytics platform that identifies homeowners likely to sell using AI and machine learning, delivering pre-market seller leads to real estate agents. Now part of Constellation1.
The verdict
Offrs provides a proactive approach to seller lead generation through predictive analytics, now enhanced by Constellation1's unified data platform. Excellent for listing-focused agents who can execute effective prospecting campaigns to cold leads.
01 — Overview
What Offrs is, and isn't.
Offrs takes a fundamentally different approach to lead generation by using predictive analytics and AI to identify homeowners who are statistically likely to sell their homes in the next 12 months. Instead of waiting for homeowners to raise their hand through advertising, Offrs proactively identifies sell signals from multiple data sources.
As of December 2024, Offrs is part of the Constellation1 unified brand, which brought together Market Leader, Zurple, Offrs, SmartZip, Top Producer, and Showcase IDX under Constellation Real Estate Group, with data operations spun off as Constellation Data Labs. This unification enhances Offrs' predictive capabilities with shared data resources across the platform.
The platform analyzes hundreds of data points including property characteristics, ownership duration, financial indicators, life events, and market conditions to score homeowners by their likelihood to sell. Agents can purchase access per zip code ($300/month shared, $600/month exclusive) or opt for bundled plans ranging from $499-$1,199/month. Offrs works best for agents with strong prospecting skills who can convert cold outreach into listing appointments.
02 — Features ◆ standout
8 features, scored.
The 4 marked ◆ are why we rate Offrs a 4.1 overall.
Select your target zip codes or neighborhoods with shared ($300/mo) or exclusive ($600/mo) options.
Access phone numbers, email addresses, and mailing addresses for outreach campaigns.
Detailed property information including ownership history, equity estimates, and property characteristics.
Automated direct mail campaigns to predicted sellers with customizable templates (higher tiers).
Targeted digital ads to predicted sellers across social media and display networks.
AI-powered assistant to help engage and qualify leads through automated conversations.
Export leads to your CRM or use the built-in lead management tools.
03 — Verdict at a glance
What we like — and where it falls short.
Pros
- +Reach potential sellers before they list with other agents
- +AI prediction model based on extensive data analysis
- +Part of Constellation1 ecosystem with shared data via Constellation Data Labs
- +Strong tool for listing-focused agents and geographic farming
- +Contact information included for direct outreach
- +Free trial available to test data quality; flexible per-zip or bundled pricing
Cons
- −Leads are predictive/cold - homeowners haven't requested contact
- −Requires strong prospecting skills to convert
- −Data accuracy varies by market and property type
- −Shared territory option means competing agents may have same data
- −Higher cost than traditional advertising leads
04 — Pricing
3 tiers. Most teams land on the middle one.
Prices below are as listed publicly Feb 2026. Verify on the official pricing page before committing — vendor pages change more often than our quarterly re-checks.
Per Zip Code (Shared)
$300 / mo
- Predictive seller scores per zip code
- Shared territory (not exclusive)
- Homeowner contact information
- Property data and insights
- Basic filtering and search
- Mobile access
Per Zip Code (Exclusive) Most pick this
$600 / mo
- Everything in Shared
- Exclusive territory rights
- No competing agents in your zip code
- Priority data updates
- Enhanced support
Bundled Plans
$499 / mo
- Plans range from $499-$1,199/month
- Multiple zip code coverage
- RAIA AI assistant included
- Direct mail automation
- Digital advertising campaigns
- Multi-channel outreach
- Campaign tracking and landing pages
05 — Integrations
What it talks to, out of the box.
Direct integrations marked first; Zapier and Make cover the long tail.
Follow Up Boss
Zapier
Top Producer
Wise Agent
Zapier: yes Public API: yes
06 — Top alternative
If Offrs isn't the right shape.
07 — Frequently asked
Questions every Offrs shopper asks.
How much does Offrs cost in 2026?
Offrs charges $300/month per zip code for shared data or $600/month for exclusive territory. Bundled plans with marketing automation range from $499-$1,199/month depending on coverage and features.
How accurate are Offrs predictions?
Offrs claims their model identifies homes 70%+ more likely to sell than average. Actual accuracy varies by market. The best approach is to test with the free trial in your specific area.
Are Offrs leads warm or cold?
Offrs leads are predictive/cold - these are homeowners identified as likely to sell, but they haven't requested agent contact. Success requires proactive outreach strategies.
Is Offrs part of Constellation1?
Yes, Offrs is part of the Constellation1 unified brand (announced December 2024) along with Market Leader, Zurple, SmartZip, Top Producer, and Showcase IDX under Constellation Real Estate Group.
How do I convert Offrs leads?
Most agents use multi-touch campaigns: direct mail, door knocking, phone calls, and digital touches over time. Offrs leads require farming strategies rather than one-time outreach.
Does Offrs have an affiliate program?
Offrs offers a referral program for existing customers but does not have a traditional affiliate program for publishers.